Human Resources Consulting
Strategic HR Consulting That Puts People First
Rise Trac partners with organizations to build thriving workplaces; where people are engaged, valued, and empowered to drive sustainable success.
35+
Years of Hr Experience
H.C.S.
Certified Strategist
6
Core HR Services
Meet Jeff Bryant — The HR Strategist Behind Rise Trac
Jeff Bryant
M.A., H.C.S. · Founder & Principal Consultant
Education
M.A., University of Phoenix
Certification
Human Capital Strategist (H.C.S.)
Industry Focus
Multiple Transportation Sectors
Technology
Google AI Professional
Founded
JBRY LLC
Jeff Bryant, M.A., H.C.S., is a seasoned Human Resources professional and the founder and principal consultant of Rise Trac, a division of JBRY LLC, established in 2020. With more than 35 years of HR expertise spanning multiple transportation industries—including aviation, rail, trucking, and transit—Jeff has built a distinguished career dedicated to improving workplace cultures, attracting and developing top talent, and strengthening the systems that help organizations thrive. He holds a Master’s Degree in Organizational Management from the University of Phoenix and is certified as a Human Capital Strategist (H.C.S.), bringing a rigorous, evidence-based approach to aligning people strategies with business objectives and transforming complex workforce challenges into practical, results-driven solutions.
Jeff also holds a Google AI Professional Certification, positioning Rise Trac at the intersection of traditional HR expertise and modern technology-driven workforce strategy. His unique blend of human capital knowledge and emerging technology insights enables organizations to navigate today’s rapidly evolving workplace while maintaining a strong focus on people, performance, and sustainable growth. As a Human Capital Strategist, he specializes in workforce planning, talent management, organizational development, leadership coaching, employee relations, and strategic human capital management.
A former educator, Jeff has facilitated Human Resources programs at two academic institutions, combining real-world executive experience with a passion for developing future leaders and HR professionals. His extensive experience includes mentoring college students, supporting small business start-ups, leading university recruiting initiatives, and providing assistance to military veterans transitioning into the workforce, reflecting a lifelong commitment to people, leadership, and community impact. In addition, Jeff is commissioned as a Public Notary for the State of Georgia, further expanding the professional services available through Rise Trac.
Where Jeff's expertise makes a difference
- Mentors college students — guiding emerging HR professionals from the classroom into meaningful careers in human resources and organizational leadership.
- Champions veterans' transition — partnering with veterans navigating the shift from military service to civilian careers, helping them translate their discipline, leadership, and mission-driven experience into the workplace.
- Deep transportation industry roots — HR expertise across aviation, rail, trucking, logistics, and public transit, with a proven track record of building people-first cultures in complex, highly regulated environments.
- Thought leader in the making — currently authoring a new book to inspire and equip up-and-coming HR professionals.
- Honored with numerous awards and certificates of appreciation from academic institutions and industry organizations.
Credentials & Certification
Certified Human Capital Strategist (H.C.S.)
The Human Capital Strategist designation recognizes mastery in aligning people strategy with organizational performance — one of the most rigorous credentials in the HR profession.
What the H.C.S. credential means for your organization
- Strategic workforce planning grounded in evidence-based methodology
- Human capital frameworks aligned to your unique business goals
- Leadership solutions backed by advanced organizational theory
- A consultant who speaks both people and business, fluently
HR Solutions Built for
How Organizations Work Today
No two organizations are alike. Every engagement is guided by Jeff Bryant’s 35+ years of hands-on expertise and a genuine commitment to people-centered solutions.
Human Capital Strategy
Align your people strategy with your organizational goals. We help you design, assess, and execute human capital frameworks that maximize workforce performance, improve retention, and build the organizational resilience needed to compete in today's evolving environment.
Leadership Development
Great organizations are built by great leaders. Rise Trac delivers personalized leadership development programs and executive coaching that strengthen decision-making, communication, and team-building competencies at every level of management.
Workforce Engagement
Engaged employees are the foundation of organizational success. We work with your leadership team to assess culture, close engagement gaps, and implement strategies that foster belonging, motivation, and shared purpose across your workforce.
Talent Acquisition
Attracting the right talent in a competitive market requires a strategic approach. Rise Trac helps organizations sharpen their employer brand, build effective recruiting pipelines, and implement selection processes that consistently identify and hire top performers.
HR Compliance & Advisory
Staying current with employment law, workforce regulations, and HR best practices is essential. Our advisory services help organizations navigate compliance requirements, assess HR policies, and implement practices that minimize risk while supporting a positive employee experience.
Organizational Development
Change is constant. Rise Trac partners with leadership to manage organizational transitions effectively — whether restructuring, scaling, or implementing new systems — ensuring your workforce remains aligned, productive, and engaged through every stage of change.
Mission, Vision & Core Values
Our Mission
Building thriving workplaces where people rise
Rise Trac’s mission is to help organizations build thriving workplaces where people are engaged, valued, and empowered to contribute to sustainable organizational success. We guide leaders in implementing strategic, people-centered solutions that strengthen both workforce performance and organizational growth.
Our Vision
A future where investing in people drives everything
Our vision is to be a trusted strategic partner to organizations seeking to transform their workplaces through effective leadership, innovative human capital strategies, and inclusive organizational cultures, where investing in people is the most powerful driver of long-term success.
The values that guide every engagement
Integrity
Honesty, transparency, and accountability in every partnership.
People-Centered
Organizations thrive when leaders prioritize their people's growth.
Strategic Excellence
Evidence-based practices in every solution we deliver.
Collaboration
Building trust and achieving shared goals alongside leaders and teams.
Innovation
Adapting to evolving workforce trends, technologies, and challenges.
Sustainability
Lasting value for organizations, employees, and communities.
Let's Build Something Better Together
Contact Rise Trac
info@risetrac.com
Phone
310-704-4246
Why Rise Trac
- 35+ years of HR expertise
- Boutique, personalized attention
- Certified Human Capital Strategist
- Google AI Professional
- People-centered. Strategy-driven.
- Responds within one business day
Schedule Your Free Consultation
Share a bit about your organization and we’ll be in touch to arrange a time.
Responds within one business day. Your information is strictly confidential.